Featured blog posts Latest Content Smarter GTM Jon Miller 9 mins read How to Use Data for Better B2B Sales Prospecting: A Practical Guide Learn how to better use data to uplevel your B2B sales prospecting process. Find out how Demandbase can... Editor's Picks DB on DB It’s All B2B to Me: Meet Demandbase’s B2B DSP Piper! Russell Martin 13 mins read DB on DB 9 Reasons Why Buying Groups Will Be The Next Big Thing In B2B Jon Miller 13 mins read What's Hot Smarter GTM 60 SDR Leaders and SDRs to Learn From in 2023 Kelly Hopping 9 mins read Metrics and Analytics Nailing the Numbers: The Reports Your CMO Wants to See Jon Miller 19 mins read Smarter GTM The CMO’s Guide to Setting and Defending Your Marketing Budget and ROI Jon Miller 9 mins read Topic ABM/ABX Account Intelligence B2B Data Data Management DB on DB DB Viewpoint Digital Advertising Inside Demandbase Metrics and Analytics Predictive Analytics Sales Management Sales Productivity Sales Prospecting Sales Tips Smarter CMO Forum Smarter GTM Persona Customer Success Marketing Revenue Operations Sales Product ABX Advertising Data Sales Intelligence Sort by: Most recent Most popular Clear filters Blog Smarter GTM How to Use Data for Better B2B Sales Prospecting: A Practical Guide Jon Miller 9 mins read Blog Smarter GTM 60 SDR Leaders and SDRs to Learn From in 2023 Kelly Hopping 1 min read Blog ABM/ABX Collaborative Success: Strategies for Aligning Sales and Marketing Jon Miller 10 mins read The Definitive Guide to ABM Get the 260 page book for best practices on how account intelligence drives a smarter account-based strategy. Learn more Blog Smarter GTM Whitney Sieck 5 mins read 7 Things Revenue Enablement Leaders Need to Know Whitney Sieck, VP of Revenue Enablment at Demandbase, discusses the top 7 things revenue enablement leaders need to... Blog ABM/ABX 3 Ways to Find Budget for ABM in an Economic Downturn Kim Tremblay 1 min read Blog ABM/ABX The Account-Based Revolution: From Origins to AI-Driven Futures Jon Miller 1 min read Blog Metrics and Analytics Nailing the Numbers: The Reports Your CMO Wants to See Jon Miller 10 mins read Blog Sales Prospecting Mark Turner 5 mins read 8 Things Sales Ops Leaders Need to Know to Succeed in 2024 Sales operations is about optimization – leveraging relevant data to drive insights and actions. Here are 8 suggestions... Subscribe 1 2 3 … 34 Next Or explore by topic ABM/ABX Account Intelligence B2B Data Data Management DB on DB DB Viewpoint Digital Advertising Inside Demandbase Metrics and Analytics Predictive Analytics Sales Management Sales Productivity Sales Prospecting Sales Tips Smarter CMO Forum Smarter GTM FROM RESOURCES Play Podcast Episode Podcast Smarter GTM B2B Beyond Basics Sunny Side Up Play Podcast Episode Podcast ABM/ABX Strategic Overlays and the Future of ABM Sunny Side Up Play Podcast Episode Podcast B2B Data Mastering Engagement and Measuring Success Sunny Side Up Video Sunny Side Up Full Stack Marketing and AI 15 mins binge Play Podcast Episode Podcast Account Intelligence Full Stack Marketing and AI Sunny Side Up Case Study Integrations Visier sees a 234% higher click-through rate with an ABM approach using Demandbase + LinkedIn Video Sunny Side Up Tales from the frontier of ABM 39 mins binge Play Podcast Episode Podcast ABM/ABX Tales from the frontier of ABM Sunny Side Up Video Sunny Side Up Navigating the ABM Landscape – Unveiling Expert Insights and Pitfalls to Avoid 45 mins binge View more Love what you see? Get more.