Resources for Smarter GTM Featured Content in Latest Content Video DB Live 6 mins binge Why Gong Did Super Bowl Ads & How They Measured Success (ft. Udi Ledergor) Want the scoop on Gong's Super Bowl ads? So did we! Demandbase CMO, Jon Miller, asked Gong's Chief... Editor's Picks Video DB on Demand Account Intelligence Powers Smarter GTM™ 1 mins binge Blog B2B Data More Growth, Less Budget: Six Tips to Working Smarter (Not Harder) Demandbase 5 mins read Blog Smarter GTM Build Your Brand to Bloom: 5 Ways Enterprise Marketing Teams Plant Smarter Selling Seeds with Demandbase Ruth Juni 5 mins read What's Hot Blog Smarter GTM The CMO’s Guide to Setting and Defending Your Marketing Budget and ROI Jon Miller 1 min read eBook Account Intelligence The Sales Intelligence Cloud Playbook Blog Smarter GTM 25 Marketing Executives to Learn From in 2023 Justin Levy 1 min read Content Type Blog Video eBook Webinar Podcast Case Study Infographic Report Solution Sheet Workbook Persona Customer Success Marketing Revenue Operations Sales Product ABX Advertising Data Sales Intelligence Sort by: Most recent Most popular Clear filters Video DB Live Why Gong Did Super Bowl Ads & How They Measured Success (ft. Udi Ledergor) 6 mins binge Video DB Live How Gong Uses Human-First Marketing (ft. Udi Ledergor) 3 mins binge Video DB Live What’s in a Brand? The Principles of Gong’s Brand (ft. Udi Ledergor) 4 mins binge Blog ABM/ABX 5 B2B Business Leaders Offer Insights on Leveraging ABM to Survive a Downturn Kathy Capeluto 6 mins read Blog Sales Tips How To Avert a Sales Uprising: Why Sellers Love Demandbase Jackie Palmer 6 mins read Blog ABM/ABX A CEO’s Take on What GTM Transformation Looks Like — Part 2 Gabe Rogol 6 mins read Blog Digital Advertising 3 Steps to Wowing Buying Committees with B2B Advertising Kathy Capeluto 6 mins read Blog Account Intelligence AI’s Potential to Help B2B Companies with Revenue Goals Cathy McPhillips 6 mins read Blog DB on DB POV: The Unique Needs of Enterprises Can Be Non-Starters For Some Vendors Ruth Juni 6 mins read 1 2 3 … 30 Next Resources tailored to persona For Customer Success View all For Marketing View all For Revenue Operations View all For Sales View all Other Topics ABM/ABX Account Intelligence B2B Data Data Management DB on DB Digital Advertising Inside Demandbase Metrics and Analytics Predictive Analytics Sales Management Sales Productivity Sales Prospecting Sales Tips Love what you see? Get more.