Russell Martin
Senior Product Marketing Manager, Demandbase
l design and execute a diverse range of activities to support Demandbase One, which requires me to possess a deep understanding of the Marketing and Sales technology ecosystem. I contribute to developing product positioning, key messaging, and go-to-market strategies that resonate with our targeted audiences.
Not all B2B identification and targeting is the same. With employees working from home, the difference is sharper than ever. Is your B2B digital program ready to address the 'new normal'?