Demandbase Orchestration brings the scale and sophistication of traditional lead-based marketing automation to the account-based marketing world. With it, you can drive more meaningful interactions using multi-channel, cross department plays, and complex audience segmentation at scale.
Demandbase is the only solution that lets you run people and account-based plays from one system. You can target a precise audience through our segmentation and data orchestration engine then automatically apply the most effective sales and marketing tactics to advance the account in its journey.
Dynamically create audiences for account-based campaigns.
Automate account-based processes across channels.
Automate multi-channel actions from one platform.
Automate data management processes.
Expand relationships and increase Customer Lifetime Value.
Orchestrate actions for at-risk customers and potential advocates.