ABM Master Class: Sales Success

Getting it Right and Leaning In with Intent + Engagement

Live Webinar

Wednesday, March 11
10 - 11AM PDT

Learn how to transform your sales organization from a reactive, lead-based model into a proactive, engagement savvy, Account-Based model.

Discover how to leverage data insights and internal partnerships to prioritize and personalize your outreach for pipeline generating engagement with your target accounts. Join the webinar so that you and your sales team can understand:

  • The state of ABM for sales
  • Why intent + engagement is the new lead
  • The anatomy of a target account
  • How to leverage marketing insights and intent data, as well as
  • Best practices for operationalizing ABM for sales at scale

Register today.

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Speakers

Jay Tuel
Vice President, Sales Development
Demandbase
Tenessa Lochner
Sr. Manager, ABM Education and Training
Demandbase