Digital marketing spotlight: Lifecycle advertising strategies
Demandbase on Demandbase
In this webinar, Hannah Jordan, Digital Marketing Director at Demandbase will showcase top advertising plays tailored to each stage of the buyer’s lifecycle. From awareness to decision-making, you’ll learn how to effectively engage your target audience with creativity.
Discover the latest features available in Demandbase for digital marketers to leverage their advertising spend for maximum impact and efficiency.
Key Takeaways:
- Understand how to map advertising strategies to different stages of the buyer’s journey
- Learn about the latest released features in 2024 within Demandbase Advertising Platform
- Gain insights from real-world examples and use cases
- Enhance your ability to craft targeted, effective, and engaging marketing campaigns
Speaker
Digital Marketing Director, Demandbase
Related content
Virtual Event | Real AI. Real pipeline. No theater.
September 29, 2026 — Virtual
See Demandbase AI in action with real demos, named customers, and pipeline results. Learn how real GTM AI turns insight into measurable pipeline.
GO NYC
October 19-20, 2026 — Brooklyn, NY
Join the leaders redefining how buying groups are engaged, signals are activated, and pipeline is created in the age of AI.
Customer office hours – Leveraging AI within site customization
August 21, 2026
Please join a Demandbase Technical Account Manager focusing on how to leverage AI within your Site Customization experiences. Please bring your questions to have them answered within the office hours session.
Building an always-on advertising strategy for ABM
August 26, 2026
Learn how to build an always-on advertising strategy for ABM using intent data and account insights to engage in-market accounts and grow pipeline.
We have updated our Privacy Notice. Please click here for details.