On-Demand Customer Lab

Unlocking the Power of Intent Data

In this actionable customer lab, we’re unlocking the full potential of Intent Data to help you get more from your marketing programs and ABM efforts.

Join fellow customer Alexander Bayer, ABM Manager at Merck KGaA, Darmstadt, Germany, as he shares his creative approach for leveraging Intent Data to build precise audiences, initiate powerful automations, optimize ad spend, and effectively influence sales motions.


Want to see Demandbase One™, the Smarter Go-to-Market™ platform, in action?

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