“Demandbase enables you to refine your account lists, reach those accounts, as well as understand what activity they're doing on your website. And we're able to send the activity directly to our outbound sales team so that they can prioritize and personalize their prospecting. ”
“Before Demandbase, prospecting was a bit of a shot in the dark but now we know which prospects are interested before they raise their hand. AI and analytics have helped get buy-in from leadership right away; seeing the impact in so quickly has allowed us to expand our efforts.”
Demandbase really offered everything that we wanted to – they provided a lot more information, we can look at it through the entire journey, and they really partnered with us.
Our sales organization is completely blown away at being able to see information about their accounts – how they're engaging and where they're engaging with us.
It's a good feeling to be able to hit increased booking targets with resource and budget constraints. The team feels like they're really contributing materially to the company’s success.
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