On-Demand Webinar Turning Account Intelligence into Action: How Pluralsight uses account insights to drive pipeline and revenue Learn how Pluralsight’s ABX program exceeded its 2021 revenue goals by injecting data and insights into its demand generation program, content marketing, and field events for its 1:1 and 1:Few segments. In this session you will learn: (1) How, after some false starts in 2020, Pluralsight ABX exceeded 100% of its OKR goals, while doubling program size in 2021 by embracing account intelligence. (2) What you can do to infuse account intelligence in the account selection, demand planning, and field marketing planning processes at your own company. (3) Key account insights to consider in building audiences that are ready to learn and ready to buy. Show Slides Hide Slides Explore Recommended Content for You Webinar Account-Based Reporting: Aligning Sales & Marketing on Metrics That Support Better Business Outcomes Add short description of webinar here Learn more Webinar From Hand-off to ‘Orchestrated Team’: The Partnership Between Sales & Marketing Add short description of webinar here Learn more Event 2023 SMART Showcase San Francisco | Available On-Demand Join our first SMART stop in San Francisco where we will share real success stories and technology insights... Learn more Schedule a customized demo today Book a Demo
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