On-Demand Webinar Turning Account Intelligence into Action: How Pluralsight uses account insights to drive pipeline and revenue Learn how Pluralsight’s ABX program exceeded its 2021 revenue goals by injecting data and insights into its demand generation program, content marketing, and field events for its 1:1 and 1:Few segments. In this session you will learn: (1) How, after some false starts in 2020, Pluralsight ABX exceeded 100% of its OKR goals, while doubling program size in 2021 by embracing account intelligence. (2) What you can do to infuse account intelligence in the account selection, demand planning, and field marketing planning processes at your own company. (3) Key account insights to consider in building audiences that are ready to learn and ready to buy. Show Slides Hide Slides Explore Recommended Content for You Webinar B2B Advertising in 2024: Winning Target Accounts in a Cookieless Era Join this interactive webinar with John Arnold, Principal Analyst at Forrester and Gareth Noonan, GM Advertising at Demandbase... Learn more Webinar The ROI Lab for Sellers On-Demand Watch the ROI Lab for Sellers and learn actionable strategies and tips on how to gain a competitive... Learn more Webinar The ROI Lab for Marketers On-Demand Watch the ROI Lab for Marketers and learn actionable strategies and tips on how to boost your marketing... Learn more Schedule a customized demo today Book a Demo
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