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GTM Partners Analyst Hour: Redefining the ROI of ABM


Prove the ROI of Account-Based Marketing

Watch the GTM Partners Analyst Hour to learn how you can measure and prove the ROI of account-based marketing (ABM).

Led by Lindsay Cordell, Senior GTM Analyst at GTM Partners, and joined by Moira van den Akker, Director of Enterprise Marketing at Demandbase, and Hillary Carpio, Senior Director of ABM at Snowflake, together they shared real examples as well as their takes on how to make your ABM strategy the most impactful.

Speakers

Lindsay Cordell

Lindsay Cordell
Senior GTM Analyst,GTM Partners

Moira Van Den Akker Headshot

Moira van den Akker
Director of Enterprise Marketing,Demandbase

Demandbase image

Hillary Carpio
Senior Director of ABM, Snowflak

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ABM Benchmark Report Webinar

November 7, 2024 — VIRTUAL

Discover key takeaways from this year’s Global ABM Benchmark Survey Webinar and explore the new customer-first model!

Learn how to leverage Sendoso and Demandbase to automate gifting, enhance engagement, and drive better marketing results. Register now!