On-Demand Webinar Next-Level ABM Is NOW! Your Roadmap To ABX Success As the original Marketo Co-founder and Founder of Engagio, Jon Miller predicted marketing automation and account-based marketing’s rise — and now he’s setting out a roadmap for what’s next, including blending account-based marketing (ABM) and customer experience (CX) to create a new model called Account-Based Experience (ABX). In this session, he shares practical, proven techniques from the just-released “Clear and Complete Guide to Account-Based Experience” and focuses on how companies can improve pipeline, growth, and satisfaction by evolving their go-to-market to align with the buyer experience at every stage of the journey. After viewing this session you will be able to: Implement account-based best practices from leading practitioners; Use data and insights to orchestrate relevant, trusted Marketing and Sales actions throughout the B2B customer lifecycle; and Practical takeaways to take the concepts of ABX and really drive it home successfully at your organization Show Slides Hide Slides Explore Recommended Content for You Webinar How Workday Aligns Sales and Marketing with Best-in-Class ABX Unveil Workday's secrets to aligning sales and marketing with top ABX strategies. Learn account segmentation, channel mastery, and... Learn more Webinar Uniting Frenemies: Crafting a Unified Revenue Engine with ABM Learn how to align sales and marketing through ABM for revenue growth. Learn more Webinar From Insight to Action: Enhance Your B2B Marketing with Intent Data Unlock growth in B2B marketing by leveraging intent data to understand buyer intent, prioritize accounts, and engage effectively. Learn more Schedule a customized demo today Book a Demo
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