On-Demand Webinar I Predicted Marketing Automation & It Changed Everything – Here’s What’s Next The B2B buyer’s journey has changed dramatically and the role of marketers to influence that journey shifts with it. As the original Marketo Co-founder and Founder of Engagio, Jon Miller predicted marketing automation’s rise and now he’s setting out new predictions for how marketers will need to align themselves to customers, bottom of funnel metrics and post-sale revenue. In this session, he’ll discuss these recent trends in buying and how new research on sales and marketing alignment highlight the explicit ways revenue teams can set themselves apart from the competition. At the end of this session you will be able to: Implement account-based best practices from leading practitioners; Recognize what works — and doesn’t — for engaging accounts in conjunction with sales; and Know what’s in store for B2B marketing in the next 10 years. Show Slides Hide Slides Explore Recommended Content for You Webinar Account-Based Reporting: Aligning Sales & Marketing on Metrics That Support Better Business Outcomes Add short description of webinar here Learn more Webinar From Hand-off to ‘Orchestrated Team’: The Partnership Between Sales & Marketing Add short description of webinar here Learn more Event 2023 SMART Showcase San Francisco | Available On-Demand Join our first SMART stop in San Francisco where we will share real success stories and technology insights... Learn more Schedule a customized demo today Book a Demo
Webinar Account-Based Reporting: Aligning Sales & Marketing on Metrics That Support Better Business Outcomes Add short description of webinar here Learn more
Webinar From Hand-off to ‘Orchestrated Team’: The Partnership Between Sales & Marketing Add short description of webinar here Learn more
Event 2023 SMART Showcase San Francisco | Available On-Demand Join our first SMART stop in San Francisco where we will share real success stories and technology insights... Learn more