On-Demand Webinar

The Magic ABX Potion: Key Elements to Think About When Creating Your ABX Strategy for 2022

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Watch our on demand webinar and listen to Tenessa Lochner, Director, Enterprise Marketing & ABX at Demandbase and Tom Keefe, Sr. Director, Marketing Operations at Demandbase discuss what you should be thinking about as you start planning your ABX strategy for 2022 and how to avoid all of that spooky data.

In this webinar, you will learn how to:

  • Get rid of your spooky data
  • Resurrect your sales and marketing alignment from the grave
  • Deliver a personalized message to key decision makers
  • Use data and insights to understand, engage and target in-market accounts


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