In reality, it can be quite challenging to implement because of various factors such as conflicting objectives, the need for collaboration across teams, and the alignment of people, processes, and technology. To help you navigate these complexities, watch our on-demand webinar, featuring Kerri Vogel, VP of Revenue, Jenifer Salzwedel, VP of Marketing Ops, and Sadie Beckius, VP of Sales Development.
Related content
Join B2B leaders to learn how AI is transforming account-based marketing and sales. Discover insights, trends, and strategies to win smarter with Demandbase.
Join senior GTM leaders at Atlanta Motorsports Park for an exclusive supercar driving and networking experience. Request to attend now.
Join Demandbase experts Nov 20, 2025 to learn how AI surfaces key buying signals, aligns teams, and turns insights into revenue-driving pipeline.
Join our virtual gin tasting event on December 3rd, 2025, to learn lead qualification strategies for account-based marketing. Register by November 12th.
We have updated our Privacy Notice. Please click here for details.