On-Demand Webinar The One With All The Data An account-based go-to-market requires a solid data foundation. You can’t be account-based if your systems are still built around the lead (as traditional marketing systems are). An account-based effort must begin with creating a single view of all your account data shared across Marketing and Sales. In this session, learn how to: Takedown data silos, making it possible to connect all the dots. Understand what your accounts are doing on and off your website. The four steps to an account foundation. Explore Recommended Content for You Webinar How Workday Aligns Sales and Marketing with Best-in-Class ABX Unveil Workday's secrets to aligning sales and marketing with top ABX strategies. Learn account segmentation, channel mastery, and... Learn more Webinar Uniting Frenemies: Crafting a Unified Revenue Engine with ABM Learn how to align sales and marketing through ABM for revenue growth. Learn more Webinar From Insight to Action: Enhance Your B2B Marketing with Intent Data Unlock growth in B2B marketing by leveraging intent data to understand buyer intent, prioritize accounts, and engage effectively. Learn more Schedule a customized demo today Book a Demo
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