On-Demand Webinar Folloze Shares Top-3 Best Practices for Reinventing Your Marketing Team in a Buyer-Centric Marketplace Randy Brasche, VP Marketing, Folloze In our new digital-only reality, the road to buyer-centricity requires a new approach to people, process, and technology. In this session, you’ll learn: How leaders are orchestrating digital campaigns and seller activation across every stage of the customer lifecycle. How companies pivot from product-oriented campaigns to journey-centric engagement. Activating customer and intent data to drive highly targeted buyer experiences at each stage of the customer journey. How Folloze and Demandbase are empowering “Frontline Marketing” and customer-facing teams to engage their buyers with agility, speed, and impact. Explore Recommended Content for You Webinar How Workday Aligns Sales and Marketing with Best-in-Class ABX Unveil Workday's secrets to aligning sales and marketing with top ABX strategies. Learn account segmentation, channel mastery, and... Learn more Webinar Uniting Frenemies: Crafting a Unified Revenue Engine with ABM Learn how to align sales and marketing through ABM for revenue growth. Learn more Webinar From Insight to Action: Enhance Your B2B Marketing with Intent Data Unlock growth in B2B marketing by leveraging intent data to understand buyer intent, prioritize accounts, and engage effectively. Learn more Schedule a customized demo today Book a Demo
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