On-Demand Webinar Folloze Shares Top-3 Best Practices for Reinventing Your Marketing Team in a Buyer-Centric Marketplace Randy Brasche, VP Marketing, Folloze In our new digital-only reality, the road to buyer-centricity requires a new approach to people, process, and technology. In this session, you’ll learn: How leaders are orchestrating digital campaigns and seller activation across every stage of the customer lifecycle. How companies pivot from product-oriented campaigns to journey-centric engagement. Activating customer and intent data to drive highly targeted buyer experiences at each stage of the customer journey. How Folloze and Demandbase are empowering “Frontline Marketing” and customer-facing teams to engage their buyers with agility, speed, and impact. Explore Recommended Content for You Webinar Account-Based Reporting: Aligning Sales & Marketing on Metrics That Support Better Business Outcomes Add short description of webinar here Learn more Webinar From Hand-off to ‘Orchestrated Team’: The Partnership Between Sales & Marketing Add short description of webinar here Learn more Event 2023 SMART Showcase San Francisco | Available On-Demand Join our first SMART stop in San Francisco where we will share real success stories and technology insights... Learn more Schedule a customized demo today Book a Demo
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