Newsroom

Demandbase Press Contact
Fast Facts

Founded: 2007
Location: San Francisco, CA
CEO: Chris Golec
Employees: 250
Big Data: 350TB of the B2B Internet
IP Addresses Mapped: 4 billion

Press Releases

NEWS

September 6, 2017 - ITSMA and Demandbase have just announced a new partnership to support the future of ABM. Meanwhile, fresh data is validating ABM approaches as other marketing tactics falter.
August 25, 2017 - Christopher Golec, CEO of Demandbase, explains why it is important for a good leader to be interactive in their workforce and talks about hiring the right people.
August 25, 2017 - We bring people in based on their values. We're not looking for people who come here to just do their job 9-5. We're looking for people who want to come here because it is their life's work.
August 8, 2017 - Called Real-Time Intent, it processes much of the same kind of data as previously — website visits, form fill-outs, pages viewed and the like. But it can now treat pages viewed and other data as early intent signals and act on those signals in real time.
August 8, 2017 - Following through on a promise to invest in artificial intelligence (AI), Demandbase, a San Francisco-based B2B marketing technologies provider, has released a new AI technology that better enables B2B companies to turn digital signals into actions.
August 8, 2017 - Demandbase today enhanced its account-based marketing (ABM) platform with the addition of what it calls Real-Time Intent, a technology that uses artificial intelligence to help B2B sales organizations identify interested prospects during the early stages of their buying cycles.
July 20, 2017 - The great thing about taking an account-based approach is that you can templatize your communication. You can have a headline that swaps out the company name or industry. This can help you scale to hundreds if not thousands of accounts.
July 11, 2017 - The net result of AI technologies for B2B marketing will be hyper-personalized, context-rich conversations that help businesses understand, connect and relate to each other even more.
June 12, 2017 - Account-based marketing (ABM), or the practice of marketing directly to current and prospective customer companies, is the hottest new thing in marketing technology.
June 7, 2017 - In an interview with Demand Gen Report, Demandbase CEO Chris Golec discussed the expansion of the ABM landscape.
May 25, 2017 - B2B marketing platform Demandbase has raised $65 million in a round of funding led by Sageview Capital and Silver Lake Waterman, with participation from Adobe Systems, Altos Ventures, Greenspring Associates, Scale Venture Partners, Sigma Partners, and Split Rock Partners.
May 25, 2017 - Chris Golec, Demandbase CEO, told CMSWire the company plans to continue its innovations in Artificial Intelligence (AI) throughout its ABM platform.
May 17, 2017 - Demandbase recently launched the industry's first AI-based B2B website personalization solution: Site Optimization.
May 11, 2017 - Columnist Peter Isaacson believes Account-Based Marketing and artificial intelligence hold big promise for bringing B2B marketers closer to delivering personal, one-to-one customer experiences.
May 4, 2017 - Demandbase’s AI Site Optimization application can do more than pick through 11 industry segments or seven job titles, said Dom Lindars, its marketing solutions GM.
Apr 27, 2017 - Oracle Data Cloud has become a big business driver for Oracle’s CX Cloud Suite, which includes software for marketing, sales, commerce, social and customer service.
Apr 26, 2017 - Demandbase launched an online training program on Tuesday to help B2B marketers learn the fundamentals of account-based marketing (ABM).
Apr 26, 2017 - The launch of an online ABM certification ensures that B2B marketers get all the ABM-related resources at their fingertips along with an infinite opportunity to network with the top ABM exponents in the B2B market.
Apr 19, 2017 - "There's nothing much there" to qualify it as AI, said Aman Naimat, senior VP-technology at Demandbase. "That is my real test."
Apr 17, 2017 - Demandbase, a player in account-based marketing, has introduced the industry’s first artificial-intelligence-based website personalization solution to its product suite.