Mentorship: How to Accelerate Your Path to CMO
ABM/ABX 04.24.2024

Mentorship: How to Accelerate Your Path to CMO

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Shownotes

In this episode Kelly Hopping, CMO of Demandbase, and Grant Johnson, CMO of Billtrust, share advice on how to find a mentor and stand out to accelerate your path to becoming a CMO. As a five-time CMO, Grant shares the importance of mentorship, no matter your age or stage in life.

 

About the guest

Grant Johnson is a 5x CMO with a proven track record of more than doubling revenues and rapidly scaling businesses, building high-performance teams, and transforming global companies, from early stage to billion-dollar enterprises, including: Billtrust, Emburse, Kofax, Pegasystems and Symantec. Grant has been a key member of executive teams, driving growth, helping integrate more than 20 acquisitions, and fostering liquidity events valued at more than $10 billion.  Grant’s a full stack marketer with expertise in all key functions, including brand, channel, communications, customer, demand, digital, GenAI, analytics, operations, product, inside sales, and web marketing.  His passion is for delivering measurable contribution to company growth and developing talent. Since becoming a CMO, he’s mentored 15 others along a growth path to becoming heads of marketing and CMO’s.

 

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Kelly Hopping

Chief Marketing Officer, Demandbase

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