Bonnie Thomas
Senior ABM Strategist, Demandbase
I partner with customers to optimize their operational capabilities, including formulating Account-Based Marketing plans and strategies and guiding them to fully leverage Demandbase capabilities. And I help them set overall marketing objectives and KPIs, measure performance, and quantify success. When I’m not carrying out tailored workshops, guided discussions, and other engagements with stakeholders at all levels of the customer organization, I’m coordinating with Demandbase Marketing, Product, Customer Success, and Sales management teams to deliver strategic services and support at key points in the customer journey.
