With Demandbase Targeting & Personalization platform, DocuSign could dynamically deliver the right message to our target accounts at the right time in their buying cycle, increasing our sales pipeline 22%
Many B2B forms require up to 15 fields to capture the detailed company info marketers need to effectively manage leads. Shortening forms and asking for less from the visitor helps increase submits, but this usually means sacrificing company details crucial to lead scoring and routing. Demandbase solves this by providing the full complement of company attributes for each lead in real time, while requiring minimal info from the visitor.
When a form is submitted on your site, Demandbase enables streamlined lead distribution, improved lead scoring, and fewer duplicate leads.
Demandbase Forms allow your company to show a much shorter form to increase conversions without losing the data needed to manage your leads.
Remove the barriers preventing visitors from engaging with you and take advantage of the opportunities your website is generating.
With 67% of the B2B buying process taking place online, buying signals on your website are not something you can afford to miss. You need the ability to tune in to these signals and then reach out, ensuring those interested... Read more