Blog | Demandbase

Platform
The pipeline engine for AI GTM that aligns teams to turn goals into revenue

Explore

Demandbase AI

Turn pipeline goals into action by prioritizing and improving performance

Explore
- Marketing Identify accounts, activate programs, and measure what drives pipeline
- Advertising Engage the right accounts with targeted programs that drive pipeline
- Sales Focus sellers on the right accounts and buying groups
- Data Unify account, buying group, and signal data for action
- Product Tours
- Integrations
Solutions
By Role

Marketing

Sales

Customer Success

Revenue Operations
By Industry / Segment

Business Services

Financial Services

Manufacturing

Technology

Enterprise
By Use Case

Build a B2B GTM Foundation

Find and Prioritize Accounts

Advertise to Target Accounts

Close Opportunities Efficiently

Expand & Retain Customers

Measure Engagement
Pricing
Resources
Customers
Company

BLOG

Where B2B strategy meets action

Explore expert perspectives, trends, and best practices to accelerate your go-to-market impact.

Browse all blogs

Warp speed deep dive: Sustaining 48x speed with 90% less spend

Jalandhar Chinthakunta

Buying Groups: The new north star for B2B sales and marketing

Top 10 CTV advertising platforms for B2B [according to real users]

Signal-based GTM for EMEA: Leveraging intent & buying group insights

What is predictive intent data & how to use it in B2B marketing?

Predictive models: Turning past data into future B2B growth

Jonathan Costello

From order of ops to sales playbooks: Scaling what works for SDR and sales teams

Doing B2B account scoring the right way: models, strategies & examples

Buying Group Targeting impact on ad campaign performance

Sukanya Tiwatne

How to use ABM content syndication for staying top of mind with target accounts

Jonathan Costello

Warm outbound: A guide to signal-based GTM

Jonathan Costello

Introducing warp speed loading

We have updated our Privacy Notice. Please click here for details.