Account Selection

Put an end to the guessing game.

Know which target account you should be going after, right now.

Find companies that meet your criteria-and are showing strong buying signals and demonstrating interest in your product. Part of the Demandbase ABM Platform, Account Selection enables you to easily and quickly super-charge the success of your ABM strategy.

Build a stronger account list in minutes

Use our light-years-ahead-of-the-rest data and modeling to identify high-value accounts – in just minutes.

Boost results throughout the funnel

Increase ROI on your marketing programs by prioritizing the most receptive buyers.

Enable true end-to-end ABM

Deploy your account list audiences across all your ABM marketing and sales tactics – in Demandbase's platform and elsewhere.

Scoop the competition

Know when accounts start showing the first signals of intent, so you can reach them before your competition does.

Pat Oldenburg

Senior Director of Digital Marketing and Operations
ServiceMax

Demandbase Account Selection has taken the guesswork out of building a target account list and provides a simple and collaborative process to identify top accounts. We were able to identify a target account list stack-ranked by intent, including insights for on-site engagement and off-site intent, setting marketing and sales up for success.

Demandbase ABM

ABM Platform

Execute your ABM from a centralized location that brings everything together in a single dashboard.

Targeting Solution

Discover and reach your target audiences—without waste—and drive real business outcomes.

Engagement Solution

Identify visitors and engage them with a personalized web experience to move them more quickly through the buyer’s journey.

Conversion Solution

Give your sales team insights and personalized talking points for each individual decision-maker in every account.

Dive in Deeper

End-to-End ABM: From Identification To Closed Business

Account based management has arrived, but do you really know how it translates end-to-end, plus everything in between? Learn how to identify net new accounts, and close them faster than ever. Watch Now

Insights for the B2B Marketer

We’ve pulled together a collection of Account-Based Marketing best practices to give you the insights you need to run your own ABM program. Learn More