Problems We Solve for Manufacturers
Modernize your go-to-market, just like your factory floor
Production technology has transformed your manufacturing operations, now it’s time to bring that same precision to your sales and marketing.
Flip the digital journey to your advantage
Anonymous, online buyers drop clues about who they are and what they’re interested in all over the digital universe. We spin those signals, along with your data and our data, into rich Account Intelligence, so you can spot opportunities to grow your relationships, prevent accounts from churning, and discover new distributors to target. All faster and more predictably than ever before.
Reach your buyers wherever they are
Tap into our rich account intelligence through a single, account-based marketing (ABM) and sales platform to automate and orchestrate your outreach across channels — through email, targeted advertising, social, web personalization, sales calls, and more.
Know what your accounts will do (almost) before they do
Time your outreach based on who’s showing intent, where they are in the buyer journey, and predictive scoring models. Our intent data can show you if your distributor is investigating your competitor. It can spot when an existing account is showing interest in other products you sell, or when a hot new dealer is suddenly in the market. Get ahead of the competition and in front of buyers before they even start the RFP process. Sure beats relying on luck to time your calls.
Build your brand
Generate awareness with new channel managers. Stay top-of-mind with key dealers. Plant seeds for upsells and cross-sells. All using precision-targeted, personalized ads. It’s like dropping your business card at just the right time, in just the right place, with just the right person.
Impress your buyers. They insist on it.
Learn all there is to know about your accounts. You’ll be smarter than the competition and earn your buyers’ trust. Find reasons to reach out each day based on email news alerts that tell you about things like leadership changes, expanding operations, and relocations. Leverage your connections to get a warm introduction from a friend. It’s so much better than making a cold call out of the blue.
Keep your data clean and complete. Without data entry.
Have trouble finding time to keep your CRM data up-to-date? Not to worry, we’ve got you covered. Clean and enrich your CRM data automatically with Data Integrity. While you’re at it, improve the precision of your forecasting by flowing our data directly into your systems and data banks.
They did it, you can too.
Molex better supports Sales by using Demandbase to analyze site traffic, attract target accounts, and personalize experiences for top accounts.
Learn how Panasonic leveraged Demandbase to navigate internal systems and organizations - all while connecting insights and intent information.
Download the case study to understand how Thermo Fisher Scientific zoomed in on their web analytics with Demandbase achieved revenue growth.
Where you are is the perfect place to start
No matter the complexity of your business, we can help your marketing and sales teams collaborate faster, share insights across business lines, and grow revenue farther.
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