Case Study How Molex Scaled ABM With Demandbase Industry Electronics Company Size 45,000 employees Location Headquarters in Lisle, IL Hear how Mike tells the story… Customer Success: Molex Mike Seward, Global Digital Marketing Manager What’d They Do? Using Demandbase, Molex identifies, personalizes, and advertises to target accounts. For Molex, Demandbase offers the power of knowing what you’re doing and knowing the result. Rather than impressions and clicks, Molex now defines success by high value content engagement. Leveraging Demandbase, Molex scaled their ABM strategy to more accounts than ever before. And with engagement goals leading their strategy, Sales is invested in Marketing’s success. Curious how product mentioned here would work for you? Schedule a customized demo today. Request a Demo View more Customer stories You’ve just seen the tip of the iceberg. There’s plenty more to explore. Back to Case Studies
