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Maximizing Marketing Efforts: Benefits of Personalizing Online Experience

On-Demand Webinar


Personalize your client’s online experience and build more trust and value into every interaction, resulting in a faster time to investment.

Demandbase Director of Financial Services Product Marketing, Tara Quehl, is joined by Lee Zucker, Global Head of GTM & Revenue Strategy at Drift and Kate Marx, VP, Head of Digital Training and Transformation Program Management at State Street Global Advisors to discuss how to shift your marketing efforts towards a digital-first client experience.

Speakers

Headshot of Tara

Tara Quehl
Director, Financial Services Product Marketing, Demandbase

Headshot of Lee Zucker

Lee Zucker
Global Head of GTM & Revenue Strategy, Drift

Headshot of Kate Marx

Kate Marx
VP, Head of Digital Training and Transformation Program Management, State Street Global Advisors

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