Spot additional opportunities and call out hot deals with Demandbase predictive models.
When you task your sales and marketing teams with defining their target accounts without the right tools, you’re limiting their quota potential, and ultimately, your own pipeline. The B2B go-to-market landscape has quickly evolved and the need for tools that provide actionable insights is clear.
We put together The Ultimate Guide To Using Demandbase Predictive Models playbook to deep dive into the vision of what you could accomplish with Demandbase predictive models, including:
- How to determine your total addressable market (TAM) with accurate ranking based on account fit and the likelihood to become pipeline
- Answer questions like, “Which accounts are a good fit for this product?” or “Which accounts are in-market right now?”
- Quickly identify prospects who are researching and searching for your offering, giving you a strategic advantage over your competitors
You will also find:
- Testimonials from the sales team at Demandbase, sharing their own personal stories on working with our predictive models (and how one SDR leveraged Pipeline Predict to hit quota in just two days)
- Integration considerations for Demandbase predictive models with your data
- Use cases from marketing, sales, and customer operations to show you how your entire organization can benefit from leveraging predictive models
- Information on how to optimize the models as they scale with time (or even how to create them yourself)
Predictive models are a surefire way to defragment your go-to-market strategy and empower orchestrated efforts within your organization.