ABM Success Kit: Achieving Sales and Marketing Alignment

Bring your sales and marketing teams together with Account-Based Marketing.

Actionable insights to align Sales and Marketing around a common set of goals.

In this Success Kit, you’ll learn how to:

  • Identify the key stakeholders within your organization needed to build an ABM strategy
  • Establish buy-in and create a target account list
  • Determine a set of core KPIs agreed upon by both Sales and Marketing

Download this eBook to learn actionable insights to align sales and marketing.

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