Bill Cao
Principal Product Manager
Big news for B2B teams: Demandbase has partnered with Salesforce to deliver our world-class intent data directly into the Salesforce Prospecting Center. This new Salesforce tool provides customers with insights on which prospects to engage, which are most likely to purchase, and which deals to focus on. With real-time insights from over 1 trillion monthly interactions across 650,000+ intent keywords, your team can now prioritize the leads most likely to convert.
No more switching platforms. No more guesswork. This integration puts actionable, data-driven insights exactly where you need them: inside Salesforce. Here’s what it means for you.
This partnership means that Demandbase’s intent data will be available in the Salesforce Prospecting Center. No more switching between platforms, managing disconnected data, or missing key insights—it’s all in one place. This powerful integration brings precision to your prospecting, helping you easily identify accounts that are truly ready to engage.
Forget wasting time on cold leads. With this integration, you’ll focus only on prospects who are ready to buy right now.
Let’s get to the real question: How does this help you hit your numbers and meet your goals?
With Demandbase’s intent data in the Salesforce Prospecting Center, your sales process is about to get a whole lot easier—and faster.
If you’re already using both Demandbase and Salesforce, this integration is a no-brainer. You’ll instantly see more value from your current tech stack, and you’ll have a powerful new tool for identifying the hottest prospects in your pipeline.
And if you haven’t upgraded yet? Now’s the time. With this seamless integration, your sales team can level up—faster, more efficient, and armed with better insights.
At the heart of this partnership is a shared belief: sales and marketing work better when they work together. With Demandbase’s intent data integrated into Salesforce, your teams can finally align on a common set of goals, data, and insights. This isn’t just about adding more tools to your tech stack—it’s about creating a unified GTM team that’s equipped to win.
Sales can now focus on the highest-priority accounts, while marketing delivers the insights that make personalized outreach possible. When everyone is working with the same data and the same goals, you’ll see more deals close, faster, and with greater accuracy.
One GTM team. One aligned strategy. One clear path to success.
Don’t miss our upcoming webinar, “4 Steps to Automate Prospecting with Sales Data,” on October 08, 2024, at 02:00 PM EDT.
Learn how to leverage the Demandbase and Salesforce integration to fuel your pipeline, automate prospecting, and close deals faster using the power of data and AI.
Bill Cao
Principal Product Manager
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