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Earn your AI in ABM Essentials Certification in Dallas

AI is no longer a “nice to have” in account-based marketing - AI is redefining how organizations go to market right now.

Date: September 23, 2026
Time: 12:00 PM – 4:00 PM CT
Location: Hyatt Regency Dallas (300 Reunion Blvd, Dallas, TX 75207)

The AI in ABM Essentials Certification is a research-backed, structured learning experience designed to give marketers real, applicable AI skills for modernizing their go-to-market strategies. This is not a product course

This certification course will help you: 

  • Understand where AI meaningfully improves ABM execution, where it’s being overused, and how to avoid common pitfalls to AI adoption
  • Identify the organizational, data, and operating prerequisites required for AI to deliver value
  • Build realistic expectations around impact, measurement, and maturity

Why get certified?

  • Actionable insights: Learn from real-world case studies and exercises you can apply immediately.
  • Boost your career: Demonstrate your AI expertise to peers and leadership with a globally recognized certification.
  • Future-proof your strategy: Equip your organization with the AI skills needed to stay ahead in B2B marketing.

Get certified now and be part of the elite group shaping the future of GTM.

Agenda
  • 11:30am-12:00pm: Check-in
  • 12:00pm-1:00pm: Lunch
  • 1:00pm-4:00pm: Certification workshop

Spots are extremely limited. All registrations will be added to a waitlist and confirmed on a rolling basis as space allows – request to attend now, this could be your chance to stay ahead in the AI-driven marketing revolution and be part of the next generation of AI-powered ABM leaders!


Sponsored by

Informa TechTarget logo

Request to attend

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