Learn and network with other Demandbase One™ users

Join regional user groups to swap ideas, share success stories, and get inspired by marketers who are driving results with Demandbase.

Connect, learn, and share revenue-driving strategies with fellow Demandbase enthusiasts at our user group events!

Whether you’re a seasoned account-based marketing expert or just beginning your journey, these user groups offer invaluable insights from peers across industries to help you optimize your ABM strategy and drive better results.

Upcoming virtual events and user groups

Deep Dive Roadmap Session

December 11, 2025 — VIRTUAL

Join our exclusive virtual user group to preview Demandase’s AI roadmap, shape future innovations, and connect with peers. Reserve your seat today.

November 2025 recap

AI at Work: From Signals to Revenue

Our November User Group spotlighted how Thoughtworks is operationalizing AI across their go-to-market engine allowing them to turn data maturity into day-to-day intelligence and uncover buying groups they couldn’t previously see.

Key takeaways included:

How Thoughtworks shifted from “what happened?” reporting to proactive, AI-guided execution.
The impact of Buying Group AI, which unlocked 12% more accounts and surfaced non-traditional influencers across finance, procurement, and VP-minus layers.
Why centralizing scoring and predictive models inside Demandbase helped the team iterate faster and act more confidently.
A walkthrough of how AI-generated personas, buying groups, and recommended contacts streamline real-world marketing and sales workflows.
Practical guidance for embedding AI across GTM teams; starting with use cases, building belief through quick wins, and treating AI like a true team member.