Gabe Rogol
CEO
We’re excited to unveil the all-new Demandbase, reimagined and enhanced to support your teams in powerful new ways.
When opportunities come and go in an instant, the key to winning is precision and flawless execution. With our new updates, we’ve made it easier than ever to move quickly, align your teams, and act with confidence.
At the core of this transformation is our commitment to cross-functional alignment. Demandbase One™ unifies 1st, 2nd, and 3rd-party data from across your entire tech stack and transforms it into actionable intelligence. This enables you to know exactly who to target, when to reach them, where to engage them, and with what message—activating these insights across every touchpoint to coordinate, orchestrate, personalize, and automate your go-to-market strategy like never before.
A New Sales Experience
We’ve completely redefined the sales user experience. By fully integrating our award-winning marketing and advertising features into the sales platform, we’re fostering true cross-functional alignment between marketing and sales teams. Now, both teams can work from the same set of data and insights, targeting the same accounts, contacts, and buying groups with precision. This results in seamless coordination, making it easier for sales teams to adopt and use the platform, which ultimately leads to faster sales cycles, increased customer retention, and extended customer lifetime value.
That means:
We didn’t just stop at optimizing the sales experience. With our latest release, we’ve added several powerful features to help your teams work smarter, faster, and more collaboratively. Here’s a look at what’s new:
“B2B sales and marketing teams have worked on separate platforms since, well, forever. It’s no wonder their efforts often lead to inefficiency and misalignment. With Demandbase One™, marketers and sellers are on the same platform, using shared data and AI insights to coordinate on the same accounts, contacts, and buying groups. This is the key to maximizing revenue while minimizing waste—the real way to ‘do more with less.’ We’re thrilled about the value this will bring to our customers.”
Umberto Milletti
Chief R&D Officer, Demandbase
Demandbase has always been built for enterprise-level complexity, but now it’s more flexible and scalable than ever. We’ve enhanced our platform’s ability to adapt to your evolving needs—no matter what kind of go-to-market strategy you’re running. With deeper integrations across your tech stack and unmatched scalability, Demandbase One is now the most powerful account-based, go-to-market platform in the world.
From marketing and advertising to sales and revenue operations, Demandbase One allows you to orchestrate every aspect of your GTM motion with the precision and coordination that today’s B2B landscape demands.
Along with these new updates, we’ve enhanced our brand to be sleeker, cleaner, and more tech-forward to reflect the power and innovation behind the Demandbase platform. You’ll notice this fresh aesthetic across our website, communications, product, and everything in between—giving you a faster, more cohesive experience.
Today marks the beginning of a new era for Demandbase. We’ve re-architected our entire platform, from user experience to brand experience, to meet the needs of B2B enterprises navigating a fast-evolving market. Our mission is simple: to transform how B2B companies go to market, ensuring sales and marketing teams are aligned and armed with the data they need to win.
Your teams can’t perform at their best if your data is fragmented or if sales and marketing are out of sync. That’s why we’ve reimagined Demandbase to make sure your entire revenue team is aligned, informed, and ready to act with precision.
This is about giving your team the confidence to act decisively when it matters most. Whether it’s spotting a buying signal, updating contacts, or acting on critical account intelligence, you’ll have the right data, at the right time, driving the right actions.
Welcome to the future of go-to-market alignment.
Welcome to the new Demandbase.
#DemandTheFuture
Gabe Rogol
CEO
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