Demandbase

Top 3 ways to align sales and marketing teams for rapid growth

Bridge the gap between sales and marketing

In today’s competitive business world, achieving growth requires sales and marketing teams to work together seamlessly. Unfortunately, many organizations struggle with this alignment. Join our webinar to discover how bridging the gap between sales and marketing can lead to tangible returns on investment (ROI).

We’ll explore how sales and marketing teams can collaborate effectively, unlocking hidden potential for synergy. Through real-life examples and expert insights, you’ll learn how alignment directly impacts organizational performance and profitability.

In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.

This session will help you:

  • Understand the importance of alignment and grasp the critical role that alignment between sales and marketing plays.
  • Gain insights into fostering a culture of collaboration and synergy leading to improved communication, shared goals, and KPIs.
  • Stay ahead of the curve and leverage innovative tools that are shaping the future of sales and marketing alignment.

Speakers

Stephanie Quinn

Stephanie Quinn

Sr. Director of Integrated and Digital Marketing, Demandbase

Kevin Rooney

Kevin Rooney

Sr. Director of Sales Development, Demandbase

Devin Rosenberg

Devin Rosenberg

Director of Sales, Demandbase

Related content

How financial services leaders use disciplined, signal-led GTM to improve pipeline predictability and make board-ready revenue decisions.

Go London

April 14, 2026 — London & Virtual

Join us for a full day event designed for B2B marketing, sales, and revenue leaders who want to harness AI to stay ahead of change and lead the next era of go-to-market.

Funnel to fork

February 26 - March 25, 2026

Funnel to Fork is a global dinner series for senior marketing leaders that explores account based marketing, buying groups, and revenue alignment across the funnel.

Zen & the art of digital marketing

February 26, 2026 — Virtual

Join us for a virtual workshop for modern digital marketers looking to step back, reset, and learn how to build smarter, more efficient strategies for the year ahead.