On-Demand Webinar Alation ABX: Data + Account Intelligence at Scale Alation ABX: Data + Account Intelligence at Scale Nicole Kimmick, Director of ABM Marketing at Alation Building an omnichannel ABX program is daunting for any marketer. Nicole Kimmick, Director of ABM Marketing at Alation, explains on how she built a successful, scalable and responsive ABX program. By partnering with Demandbase and leveraging the Alation data intelligence platform, the team built a data driven Account Based Experience (ABX) program that blends the best of demand generation with the exact targeting of ABM. Explore Recommended Content for You Webinar Smarter Outbound with Demandbase Discover how AI technologies are reshaping the playbook, empowering you to elevate engagement, enhance targeting accuracy, and maximize... Learn more Webinar How to Maximise your MarTech Stack for B2B Marketing Success Check out Jon Miller's keynote from the Global ABM Conference as he redefines the ABM Playbook. Learn more Event How to Effectively Scale Your ABM Program Join our webinar to learn from our esteemed panelist about how they’ve managed these challenges to build world... Learn more Schedule a customized demo today Book a Demo
Webinar Smarter Outbound with Demandbase Discover how AI technologies are reshaping the playbook, empowering you to elevate engagement, enhance targeting accuracy, and maximize... Learn more
Webinar How to Maximise your MarTech Stack for B2B Marketing Success Check out Jon Miller's keynote from the Global ABM Conference as he redefines the ABM Playbook. Learn more
Event How to Effectively Scale Your ABM Program Join our webinar to learn from our esteemed panelist about how they’ve managed these challenges to build world... Learn more
