Demandbase

The role of artificial intelligence in ABM success with ForgeX


ABM is evolving fast, and artificial intelligence is at the center of its transformation. This keynote unveils brand-new research from ForgeX on how AI is shaping Account-Based Marketing success—helping B2B companies identify in-market accounts faster, personalise engagement at scale, and optimise conversions with precision.

Understand how AI-driven insights enhance targeting, reduce wasted spend, and empower marketers to build stronger, data-driven connections with high-value accounts. We also examine real-world examples of AI in action and provide practical takeaways to future-proof your ABM strategy.

Whether you’re driving ABM programs, incorporating AI into your go-to-market approach, or equipping your teams for the future, this session offers the strategic guidance, forward-looking perspective, and actionable insights to keep you ahead of the curve.

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October 19-20, 2026 — Brooklyn, NY

Join the leaders redefining how buying groups are engaged, signals are activated, and pipeline is created in the age of AI.

Learn how GTM teams use intent data, ABM plays and buying signals to engage buying committees, prioritise accounts and accelerate revenue.

Join Demandbase and Sendoso for a conversation on how modern teams are combining intent signals with personalized experiences to create smarter, more effective outreach.

Funnel to fork – London

July 1, 2026 — London, U.K.

An invitation-only London dinner for marketing leaders exploring buying group engagement, AI-driven personalisation, and modern GTM strategies for revenue growth.