Announcing the 2023 Class of Demandbase Champions

(SAN FRANCISCO – April 25, 2023) – Demandbase, the Smarter GTM™ company that helps B2B organizations hit their revenue goals, today announced the 2023 class of Demandbase Champions. Demandbase Champions are best-in-class Demandbase Community members who differentiate themselves by being expert Demandbase One™ users and thought leaders in Smarter Go-To-Market™, account-based marketing (ABM), and account-based experience (ABX).

“We expanded our list of Demandbase Champions from 12 to 19 this year, because the competition was so fierce,” remarked Jon Miller, chief marketing officer at Demandbase. “All of the folks who made the 2023 class have proven their ability to work smarter, use data to the fullest, and reach revenue goals by meeting buyers on their terms. We’re so proud of all they’ve accomplished, and love to see just how far organizations can go when they apply Smarter GTM™ with intentionality. Congratulations to all of our Champions; you’ve earned it.”  

The 2023 Class of Demandbase Champions are being recognized at the Demandbase SMART Showcase in San Francisco this week, and will have early access to products and features. They’ll also be invited to influence product testing and roadmapping, be featured on the Demandbase Champions page, and receive thought leadership opportunities, including speaking engagements and interviews.

The 2023 Demandbase Champions are:

• Aaron McLean, director of sales, Emmerson Packaging
• Allison Espenlaub, director of marketing & demand generation, Mindful
• Brevan Peavey, ABM technology manager, Anaplan
• Brittney Hamer, director, campaign marketing, Gainwell Technologies
• Bryant Pulecio, director, web & digital strategy, Deep Instinct
• Corrina Owens, senior ABM manager, Gong
• Dan Cafiero, senior program manager, Seagate
• Dylan Freier, senior manager, ABM, Matillion & 2-time Demandbase Champion
• Elsa Toutlemonde, global demand generation & ABM manager, Thales
• Ivonne Smith, strategic accounts & enterprise marketing manager, Mindbody
• Jim Foster, senior sales development representative, Streamsets
• Jodi Lebow, marketing director, Hexagon & 2-time Demandbase Champion
• Kristopher Catterall, director of marketing operations, HealthEdge, Inc.
• Luke Wakefield, senior manager of marketing operations, SAP Concur
• Mandy Hanson, director, global ABM, Lacework & 2-time Demandbase Champion
• Mariia Golub, senior digital marketing specialist, Grid Dynamics
• Nicole Kimmick, director of account-based marketing, Alation
• Nicole Morgan, senior marketing operations specialist, Infor
• Paige Marsin, marketing strategy specialist, Palo Alto Networks

“Being a part of the Demandbase Champions Program (Class of 2023) is an absolute honor,” declared Jim Foster, senior sales development representative at Streamsets. “I’m excited to work closely with the Demandbase team to further learn how I can serve their amazing community.”

“As a member of the Demandbase Champions Program Class of 2023, I am excited to share my experience and appreciation for Demandbase and join a community of like-minded individuals who are dedicated to driving growth and innovation in B2B marketing and ABM,” shared Nicole Kimmick, director of account based marketing at Alation. “Being a part of this program is not only an opportunity to learn from other Demandbase experts and expand my knowledge of the product, but it also allows me to connect and collaborate with a network of peers who share my passion for Demandbase and ABM.”

“As a longtime Demandbase user I have found the tool invaluable when building, launching, and running efficient and effective ABM programs,” said Allison Espenlaub, director of marketing and demand generation at Medallia. “I am thrilled to be able to be a part of a group of top notch Demandbase experts and share my love and expertise for the tool and the ABM world with others!” 

“I started my ABM journey relatively recently, for me having the chance to work with Demandbase (both the tool and the team behind it) has been really critical for a rapid ramp-up,” voiced Elsa Toutlemonde, global demand generation & ABM manager – Data Security at Thales. “I am amazed every day with how powerful the platform is and I am really looking forward to sharing what I have learned in my journey so far with peers!”

For more information about the program and how to become a Demandbase Champion, visit here.