Announcing the 2023 Class of Demandbase Champions

Another Exceptional Group of Sales and Marketing Professionals Recognized for Excellence in Executing Smarter Go-to-Market™ and ABM/ABX

(SAN FRANCISCO – April 25, 2023)Demandbase, the Smarter GTM™ company that helps B2B organizations hit their revenue goals, today announced the 2023 class of Demandbase Champions. Demandbase Champions are best-in-class Demandbase Community members who differentiate themselves by being expert Demandbase One™ users and thought leaders in Smarter Go-To-Market™, account-based marketing (ABM), and account-based experience (ABX).

“We expanded our list of Demandbase Champions from 12 to 19 this year, because the competition was so fierce,” remarked Jon Miller, chief marketing officer at Demandbase. “All of the folks who made the 2023 class have proven their ability to work smarter, use data to the fullest, and reach revenue goals by meeting buyers on their terms. We’re so proud of all they’ve accomplished, and love to see just how far organizations can go when they apply Smarter GTM™ with intentionality. Congratulations to all of our Champions; you’ve earned it.”  

The 2023 Class of Demandbase Champions are being recognized at the Demandbase SMART Showcase in San Francisco this week, and will have early access to products and features. They’ll also be invited to influence product testing and roadmapping, be featured on the Demandbase Champions page, and receive thought leadership opportunities, including speaking engagements and interviews.

The 2023 Demandbase Champions are:

“Being a part of the Demandbase Champions Program (Class of 2023) is an absolute honor,” declared Jim Foster, senior sales development representative at Streamsets. “I’m excited to work closely with the Demandbase team to further learn how I can serve their amazing community.”

“As a member of the Demandbase Champions Program Class of 2023, I am excited to share my experience and appreciation for Demandbase and join a community of like-minded individuals who are dedicated to driving growth and innovation in B2B marketing and ABM,” shared Nicole Kimmick, director of account based marketing at Alation. “Being a part of this program is not only an opportunity to learn from other Demandbase experts and expand my knowledge of the product, but it also allows me to connect and collaborate with a network of peers who share my passion for Demandbase and ABM.”

“As a longtime Demandbase user I have found the tool invaluable when building, launching, and running efficient and effective ABM programs,” said Allison Espenlaub, director of marketing and demand generation at Medallia. “I am thrilled to be able to be a part of a group of top notch Demandbase experts and share my love and expertise for the tool and the ABM world with others!” 

“I started my ABM journey relatively recently, for me having the chance to work with Demandbase (both the tool and the team behind it) has been really critical for a rapid ramp-up,” voiced Elsa Toutlemonde, global demand generation & ABM manager – Data Security at Thales. “I am amazed every day with how powerful the platform is and I am really looking forward to sharing what I have learned in my journey so far with peers!”

For more information about the program and how to become a Demandbase Champion, visit here.

Announcing the 2023 Class of Demandbase Champions
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About Demandbase
Demandbase helps B2B companies hit their revenue goals using fewer resources. How? By aligning your sales and marketing teams around a combination of your data, our data, and artificial intelligence — what we call Account Intelligence — so you can identify, engage, and focus your time and money on the accounts most likely to buy. That’s Smarter GTM™. For more information about Demandbase, visit here


Kristin Hege

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