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As we step into 2025, it’s clear that B2B marketing is evolving rapidly, and account-based marketing (ABM) is at the forefront of this transformation. ABM will encompass all demand generation, making it imperative for organizations to scale account-based strategies across every aspect of B2B marketing. Join this interactive webinar with guest speaker Kelvin Gee, Principal…
Join top CMOs and CSOs for candid monthly discussions on key marketing and sales topics. RSVP now for RevExec Exchange!
Join us for an illuminating session where Salesforce reveals how they transformed their GTM approach from broad market coverage to a highly targeted ABM powerhouse. Learn how Salesforce evolved from broad market targeting to a focused ABM approach that delivers results. We’ll share practical insights on: Identifying and activating the right target accounts Building effective…
Connect with sales peers, share insights, and learn Demandbase best practices to boost sales effectiveness. Register for the Dec 12th virtual session!