Account-based strategies in Europe
On-demand webinar
Join us as we share the results of a survey we conducted with Senior Marketers based in the UK, Germany and Benelux to understand the following:
- How mature are account-based strategies in different regions, and how has this changed in the last few years?
- What challenges do marketers and salespeople face in developing their account-based strategies and integrating their departments? Does this vary depending on the region?
- What do account-based strategies look like across different regions?
Related content
Boardroom-ready AI for financial services marketing
March 31, 2026
How financial services leaders use disciplined, signal-led GTM to improve pipeline predictability and make board-ready revenue decisions.
Go London
April 14, 2026 — London & Virtual
Join us for a full day event designed for B2B marketing, sales, and revenue leaders who want to harness AI to stay ahead of change and lead the next era of go-to-market.
Your pipeline is lying to you: How AI reveals the revenue you’re missing
February 24, 2026 — Virtual
Join us for an exclusive session, where we’ll dive deeper into these trends and hear how you can harness AI for smarter marketing in 2026.
Funnel to fork
February 26 - March 25, 2026
Funnel to Fork is a global dinner series for senior marketing leaders that explores account based marketing, buying groups, and revenue alignment across the funnel.
We have updated our Privacy Notice. Please click here for details.