Demandbase

ABM Certification: analyst hours

Live certification Q&A with ABM masterminds

Whether you’re new to the courses or applying what you’ve learned, ABM Certification: Analyst Hours helps you deepen your understanding, ask questions, and bridge the gap between theory and execution.

On-demand sessions

Account-based cross-functional collaboration

Course: Account-Based GTM | Topic: Module 9 - Cross-functional Collaboration

Account-based tools & vendors

Course: Account-Based GTM | Topic: Module 8 - Tools & Vendors

Account-based measurement & reporting

Course: Account-Based GTM
Topic: Module 7 - Account-Based Measurement & Reporting

Account-based campaign planning and activation

Course: Account-Based GTM | Topic: Module 6 - Campaign Planning and Activation

Account-based go-to-market foundations

Course: Account-Based GTM | Topic: Module 6 - Go-to-Market Foundations

Account-based GTM: company profile & operational structure

Course: Account-Based GTM | Topic: Module 4 - Company Profile & Operational Structure

Enterprise ABM & growth ABM: modernized deployment models

Course: Account-Based GTM | Topic: Module 2 - Enterprise ABM & Growth ABM: Modernized Deployment Models

The account-based GTM architecture™

Course: Account-Based GTM | Topic: Module 3 - The Account-Based GTM Architecture™

Who are these sessions for?

  • Marketers and sellers enrolled in the 2025 Account-Based Certification courses (you don’t have to be a Demandbase customer either!)
  • B2B professionals looking to deepen their understanding of Account-Based GTM
  • Certified ABM experts who want to refine their skills and connect with peers

What to expect

  • Expert-led insights – Learn directly from Demandbase and ForgeX experts as they break down key models and frameworks, with each session focusing on a new module from the courses.
  • Real-world application – Get practical strategies from the experts and see how other B2B marketers are implementing ABM best practices.
  • Interactive & engaging – Live questions are answered in these sessions to address the hot topics – so if you’re looking for something specific, you just might find it!

Not enrolled in the courses yet? Get started today!