Demandbase

Smarter outbound with Demandbase

Customer data is a bedrock for sales productivity and pipeline creation

But, how that data is used is the difference between helping sales close deals or just creating a lot of noise.

Join Demandbase VP of Brand Marketing, Chris Moody and Sr Product Manager – Predictive AI/ML, Connor Baldwin, to find out how to bring sales outbound into the future.

By watching this session, you’ll take away:

  • How AI can analyze customer data to surface insights, provide account intelligence and buying intent
  • Best practices for account prioritization and prospecting focus
  • Ways to leverage AI and data to personalize outreach
  • Real-world examples of outbound playbooks and where AI can give sellers competitive edge

Speakers

Chris Moody

Chris Moody

VP of Brand Marketing, Demandbase

Connor Baldwin

Connor Baldwin

Sr. Product Manager – Predictive, AI/ML, Demandbase

Related content

Join Demandbase and Huble Digital on November 17 for a peer-led lunch on AI, human judgment, revenue team handoffs, and meaningful buyer engagement.

Full Throttle GTM

November 18, 2026 — Austin, TX

Join senior GTM leaders at Circuit of the Americas for lunch, peer discussion, and a supercar driving experience in Austin on November 18.

B2B Marketing Live

November 18-19, 2026 — London, U.K.

Join Demandbase to discover how account intelligence and AI can help your teams prioritise the right opportunities, coordinate execution, and turn buying signals into pipeline.

From AI ambition to revenue reality

November 18, 2026 — London, U.K.

Join Demandbase and Marketbridge for an invite-only dinner, bringing together marketing and GTM leaders for an honest conversation about making AI work in practice.​

CTA CTA