Case Study Broadridge Leverages Account-Based Marketing Industry Financial Services Company Size 12,000 employees Location Lake Success, NY Hear how Ben tells the story… Customer Success: Broadridge Ben Eva, Global VP, Digital Marketing What’d They Do? Broadridge Financial Solutions, Inc. (NYSE:BR) is the leading provider of investor communications and technology-driven solutions for broker-dealers, banks, mutual funds and corporate issuers globally. Ben Eva, VP of Demand Generation, talks about how the company was able to benefit from implementing an ABM strategy with Demandbase, including: Identifying anonymous traffic on the website Monitoring account-level visitor data Measuring marketing impact on the pipeline Curious how product mentioned here would work for you? Schedule a customized demo today. Request a Demo Curious how product mentioned here would work for you? Schedule a customized demo today. Back to Case Studies
