Account based management has arrived, but do you really know how it translates end-to-end, plus everything in between? Learn how to identify net new accounts, and close them faster than ever. Read More
Account-Based Marketing has officially taken off. However, ABM involves more than simply executing account-focused campaigns. B2B marketers are now responsible for identifying the companies that are likely to buy, as well as delivering the right individual buyers from within those accounts.
Join Aman Naimat, Founder of Spiderbook, and Peter Isaacson, CMO of Demandbase, as they discuss strategies to identify net new accounts and close them faster with end-to-end ABM. During this session, you will learn: