On-Demand Webinar Data-driven ABX delivers great customer experiences Account-Based Experience (ABX) is a go-to-market strategy that puts the spotlight on the customer experience and uses data to orchestrate relevant, trusted Marketing and Sales actions throughout the B2B customer lifecycle. Only 27%* of companies report they are fully satisfied with their ability to deliver truly personalised customer experiences using data collected across digital channels. This might be because, traditionally, B2B marketers have focused on data points that fail to bring the much needed personal touch to their communication. ABX promises a way to change that. The right type of data can help you hyper-personalise the customer experience allowing you to reach your target buying teams, earn their trust, and build the relationships that lead to big deals. Join us as we cover how to use data-driven ABX to deliver great customer experiences. *Source: Aberdeen’s CX Executive’s Agenda for 2019 study Show Slides Hide Slides Explore Recommended Content for You Webinar Elevating ABM: Modern Techniques for a Changing World Check out Jon Miller's keynote from the Global ABM Conference as he redefines the ABM Playbook. Learn more Webinar It’s a Wrap! 2023 B2B Marketing Highlights Joined by NetLine, PathFactory and Salesloft we’ll take a look back at 2023 marketing trends and reflect on... Learn more Webinar Data Champions League: Winning Strategies for B2B Success Explore the transformative power of data in the realm of B2B Learn more Schedule a customized demo today Book a Demo
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