On-Demand Webinar Goodbye Advertising Optimization, Hello Advertising Maximization Are you still optimizing your paid media by tracking clicks and racing toward the lowest possible cost per conversion? There’s a better way. Say goodbye to advertising optimization and hello to advertising maximization! Join Gareth Noonan, Demandbase’s General Manager of Advertising and our distinguished guest, Forrester Principal Analyst John Arnold, to learn how progressive B2B advertisers are maximizing three core results — efficacy, amplitude, and value — and developing patterns of repeatable success with each result. During this webinar, you’ll learn: Why B2B marketers must rethink their digital advertising strategies now How progressive B2B advertisers are maximizing paid media investments How to apply an advertising maximization strategy with Demandbase using tips from our General Manager of Advertising Show Slides Hide Slides Explore Recommended Content for You Webinar Analytics that Matter: How to Turn Raw Data Into Actionable Insight Through Hypothesis-Driven Thinking In this rapid-fire session, we will dive deep into methodically combining the principles of marketing data, the key... Learn more Webinar In the Lab with DB: Orchestration 101 In this session, Demandbase experts show you how to leverage Orchestration to save time on core tasks like... Learn more Webinar What’s an ABM Solution Really Worth? Understanding the Total Economic Impact of Demandbase What’s an ABM solution really worth? Find out using Forrester’s Total Economic Impact™️ framework, and learn how to... Learn more Schedule a customized demo today Book a Demo
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