On-Demand Webinar Account-Based Experience: The Next Generation of ABM You’re always evolving in B2B, it’s time for your marketing strategy to keep up! Watch On Demand as Jon Miller, Chief Marketing and Product Officer at Demandbase, introduces Account-Based Experience, the next generation of ABM. Account-Based Experience, or ABX, is a fundamental, customer-centric rethinking of how B2B companies go-to-market. ABX doesn’t invalidate Account-Based Marketing. It makes ABM stronger — by taking its best practices and adding the critical principles of Customer Experience (CX). In this webinar, you’ll learn: The fundamentals of an Account-Based Experience strategy How you can turn your ABM strategy into an ABX strategy — and why you should How to align experiences to the account journey How to work with modern B2B buyers on their own terms Show Slides Hide Slides Explore Recommended Content for You Webinar Smarter Outbound with Demandbase Discover how AI technologies are reshaping the playbook, empowering you to elevate engagement, enhance targeting accuracy, and maximize... Learn more Webinar How to Maximise your MarTech Stack for B2B Marketing Success Check out Jon Miller's keynote from the Global ABM Conference as he redefines the ABM Playbook. Learn more Webinar In the Lab with DB: Unlocking the Power of Intent Data Unlock the full potential of Intent Data in our customer lab. Elevate your marketing programs and ABM efforts... Learn more Schedule a customized demo today Book a Demo
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Webinar In the Lab with DB: Unlocking the Power of Intent Data Unlock the full potential of Intent Data in our customer lab. Elevate your marketing programs and ABM efforts... Learn more