On-Demand Webinar ABM 2 Ways – Deconstructing Different Strategies with Jon Miller and Bev Burgess Join Bev Burgess, author of A Practitioner’s Guide to Account-Based Marketing: Second Edition, and Jon Miller, Engagio-founder / Demandbase CMO / author of The Clear and Complete Guide to ABX, as they discuss different perspectives when it comes to developing an account-based strategy. In a panel moderated by Inverta’s Executive Vice President of Consulting Kathy Macchi, Burgess and Miller will deconstruct their unique philosophies on ABM, reveal the key ingredients to outlining an informed strategy, and explain the practical considerations that organizations need to have before, during, and after they commit to an account-based approach. Explore Recommended Content for You Webinar Winning Together: Aligning Sales & Marketing Come learn how sales and marketing can work in lockstep, via a unified revenue playbook, to reach your... Learn more Webinar SAP Concur Customer Story Webinar Discover how SAP Concur improved efficiency with ABM and Demandbase. Register now for insights. Learn more Webinar How to Close Q4 Strong! Join us LIVE on Sep 5 for expert Q4 sales strategies with Nick Cegelski and Alexine Mudawar. Register... Learn more Schedule a customized demo today Book a Demo
Webinar Winning Together: Aligning Sales & Marketing Come learn how sales and marketing can work in lockstep, via a unified revenue playbook, to reach your... Learn more
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