Demandbase Monthly Newsletter The Smarter GTM Content Cafe™ May 2023 A Shot of Espresso: 3 powerful quotes from this month’s featured content “Buyers are numb from being pounded with untimely sales and marketing messages. Things that once worked — like waiting for leads to find you and relying on relationships — no longer work.” Read the blog “By analyzing over 9k financial services domains, 35k + keywords, over the course of February and March, we could use intent to prove out my hypothesis: Intent will showcase that there was a large market event in March.” Read the blog “The average salseperson tenure is 18 months… But salespeople typically hit their peak performance between years two and three in their role, meaning many are leaving before they hit their potential.” Read the eBook Blogs Blog ABM/ABX Tara Barkett Quehl 4 mins read The world is ending in Financial Services (well, not actually but….) In this post, Tara Quehl explores the hypothesis that intent would showcase human behavior spiking, searching and reacting... Blog Smarter GTM Gabe Rogol 4 mins read A CEO’s Perspective on the Perfect CSO A CSO has a massive impact on a company’s go-to-market success. Hear what our CEO Gabe Rogol considered... Video Video DB on Demand 2 mins binge Somebody’s Got a Case of the Mondays Has a piece of tech ever made you so angry you could scream? A solution, maybe? No? Just... Video DB on Demand 2 mins binge We’re All-In on In Tent Targeting With the right data, you can be the targeting overlord you were always meant to be. eBook eBook Sales Productivity I. Hate. Spam. Sales Hacks for Effective Sales Teams Podcast Play Podcast Episode Podcast Predictive Analytics How Business Leadership Has Shifted Sunny Side Up Go Ahead, Demand More Learn more about Demandbase and ABM Day in the Life of Sales Persona Read more Sales Hacks for Effective Sales Teams Read more 15 Questions To Ask When Vetting A Sales Intelligence Vendor Read more The Sales Intelligence Cloud Playbook Read more Find past issues of the newsletter here.