Demandbase Monthly Newsletter

The Smarter GTM
Content Cafe™

May 2023

A Shot of Espresso:

3 powerful quotes from this month’s featured content

“Buyers are numb from being pounded with untimely sales and marketing messages. Things that once worked — like waiting for leads to find you and relying on relationships — no longer work.” Read the blog

“By analyzing over 9k financial services domains, 35k + keywords, over the course of February and March, we could use intent to prove out my hypothesis: Intent will showcase that there was a large market event in March.” Read the blog

“The average salseperson tenure is 18 months… But salespeople typically hit their peak performance between years two and three in their role, meaning many are leaving before they hit their potential.” Read the eBook





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