Demandbase Demandbase

Get Certified in ABM. Pet a Shark. Leave a Legend.

Because mediocre marketing never makes waves.

September 2, 2025 — San Francisco


Get Certified in ABM intro image

Demandbase and ForgeX are unleashing the NEW Account-Based Certification Event—Bigger. Bolder. Better.

This isn’t your average workshop. It’s where cutting-edge tools, proven ABM frameworks, and next-gen GTM strategies collide. Prepare to smash silos, align your teams, and drive measurable outcomes with confidence.

Expect hands-on learning, real expert insights, and legendary networking—plus a chance to encounter live sharks and stingrays. Whether you’re navigating the deep waters of complex buying groups or gliding through integrated campaigns with grace, this experience proves your ABM skills aren’t just sharp – they’re built to thrive in any current.

Event Details

Date: Tuesday, September 2nd
Time: 4pm-8:30pm, check-in opens at 3:30pm
Location: Aquarium of the Bay
Address: PIER 39 The Embarcadero &, Beach St, San Francisco, CA 94133

Agenda

  • 3:30 PM

    Check In

  • 4:00 PM – 6:30 PM

    Certification Workshop

  • 6:30 PM – 8:30 PM

    Interactive Touch Tanks (sharks, stingrays and more!) + Dinner!

Research Shows:

“Companies that adopt an account-based approach throughout the entirety of their GTM strategy outperform those who don’t.”

Who’s Invited?

B2B marketers, sales leaders, RevOps champions, and forward-thinkers who want to game-change their GTM strategies.

Speakers

Stephanie McArthur

Stephanie McArthur

Sr. Principal GTM Expert - ABX, Demandbase

Davis Potter

Davis Potter

CEO, ForgeX

Sponsored by

Alcamo Marketing Logo Dark
Sendoso logo
Netline Corporation Logo ABM Benchmark Sponsor

Sign Up

Related content

Join Demandbase, and guest speakers from Forrester & Workday to learn how B2B teams are moving beyond MQL models to engage buying groups and drive pipeline that closes.

GO NYC 2025

October 7, 2025 — New York

Join marketing and sales leaders at Demandbase GO NYC (Oct 7, 2025) to master account-based strategies, drive pipeline growth, and network with B2B experts at The William Vale in Brooklyn.

Join our 4-part marketing webinar series this July. Learn AI-powered strategies, performance metrics, ICP development & MOPs optimization from industry experts.

Join industry leaders on July 29th to discover how to leverage data, intent signals, and engagement strategies to identify in-market buyers and drive B2B revenue growth.