2023 Gartner® Magic Quadrant™ for Account-Based Marketing (ABM) Platforms

Gartner® Acknowledges Demandbase as One of the Two Recognized Leaders in the 2023 Magic Quadrant™ for Account-Based Marketing (ABM) Platforms.

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Gartner named Demandbase a Leader among the evaluated ABM vendors in the 2023 Magic Quadrant for Account-Based Marketing (ABM) Platforms.

Read the Gartner® ABM Magic Quadrant™ report today to:
    • Receive an objective overview of account-based marketing (ABM) platform vendors in the market
    • Gain a deeper understanding of how an ABM solution can improve alignment of marketing, sales, and revops teams
    • Read about Demandbase’s strengths and cautions among other evaluated vendors in the ABM space and choose the vendor that best fits your goals

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In the Gartner ABM Magic Quadrant™ report, ABM vendors are evaluated across two axes: Ability to Execute and Completeness of Vision. Demandbase is positioned in the Leaders’ Quadrant.
Figure 1. 2023 Magic Quadrant for Account-Based Marketing (ABM) Platforms

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Gartner, Magic Quadrant™ for Account-Based Marketing Platforms, Ray Pun, Christy Ferguson, Jeff Goldberg, Julian Poulter, Jennifer Silverstein, 30 October 2023.

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This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Demandbase.

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