Vendor Selection Matrix for Account-Based Marketing

Research in Action ranks Demandbase #1 in ABM globally! Download the report to see the complete matrix of the top 15 ABM vendors and why Demandbase came out on top for:

    • Platform breadth and depth
    • Customer satisfaction
    • Price/value ratio
    • Strategy (including vision, innovation, partner ecosystem, viability, and execution capabilities

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Demandbase is the global leader in Account-Based Marketing

Research In Action — a leading independent analyst firm based in Germany — released the second edition of their report Vendor Selection Matrix for Account-Based Marketing. In the report, Demandbase earns the highest distinctions as the #1 global winner in ABM and #1 in customer satisfaction.

Once again, it’s proof that Demandbase offers the best account-based platform to find, engage, and close the accounts that matter to businesses.

And we’re absolutely thrilled! Mostly because it shows that our customers love us as much as we love them — since most of the evaluation is based on feedback from actual ABM customers.

Get the complete report to learn:

  • Insights on top ABM trends for 2021
  • An overview of the 15 vendors
  • Evaluation criteria
  • A complete matrix of the top ABM vendors